GEO Visibility Report · August 17, 2026
38/100
AI visibility score for downtowndentalsc.com
downtowndentalsc.com is invisible to 3 of 10 AI engines.
We tested your site against ChatGPT, Claude, Perplexity, Google AI Overviews, and 6 other AI platforms.
One audit, three disciplines
GEO38/100
Generative Engine Optimization
Can AI assistants — ChatGPT, Claude, Perplexity — find you and cite you by name when buyers ask?
AEO34/100
Answer Engine Optimization
Is your content clear and trusted enough to BE the answer in AI summaries and zero-click results?
SEO71/100
Search Engine Optimization
Traditional Google & Bing health — the indexable foundation everything above is built on.
Live test — we asked an AI, for real
Cited in 2 of 3 live AI answers we ran.
This is not a simulation or a prediction. Each question below was answered by an AI assistant with real-time web search at the moment this audit ran, and we checked the answer's actual cited sources for your domain.
“Best sedation dentist in Greenville SC downtown”✓ You were cited
“Where can I get dental implants in downtown Greenville SC?”✓ You were cited
“Family dentist in Greenville SC accepting new patients”✕ Not cited
Cited instead: trailwestdentistry.com, herndondmd.com, hpfamilydentistry.com, woodcreekdental.com
Share of voice — who owns your buyers' questions
2 of 3 answers
2 of 3 answers
2 of 3 answers
2 of 3 answers
2 of 3 answers
1 of 3 answers
1 of 3 answers
1 of 3 answers
Core Web Vitals (Lighthouse lab test):LCP 8.1sCLS 0Perf 59/100needs improvement
Can these AI engines find you?
AI-referred website traffic is growing fast and changing how buyers research before they click. When someone asks an AI for a recommendation, your business either shows up or it doesn't. There is no page 2.
Unlikely — AI cannot find or cite youPossible — minimal signals presentLikely — strong citation probability
Why you're invisible to AI
Commodity, ~143-word homepage with no first-hand experience or original data
AI engines cite non-commodity sources with depth, first-hand perspective, and specific data. The current homepage is a one-line business intro — nothing quotable, nothing to summarize.
Affects: All 10 platforms — the universal content-quality lever.
No answer-ready structure — zero question-style H2/H3, no FAQ block
Users ask AI engines 'how much do dental implants cost in Greenville?' and 'is IV sedation safe?' The site has no direct Q&A content to be quoted as the answer.
Affects: ChatGPT, Claude, Perplexity, Google AI Overviews, Gemini, Bing Copilot, Amazon Alexa+.
No named-author / Person schema despite a credentialed dentist
Dr. Trey Kenna DMD, FAGD is mentioned only in the meta description. There's no bio page structure, no Person schema, and /about-us/ contains zero named people — the practice's biggest E-E-A-T asset is invisible.
Affects: Google AI Overviews, Gemini (E-E-A-T sensitive), plus Claude and Perplexity for author-authority queries.
Empty sitemap.xml + stale content (last modified 2018) starve crawlers of freshness signals
sitemap.xml resolves as an index with 0 URLs, so crawlers see only the homepage. Combined with a homepage modified date of April 2018, freshness heuristics across every AI engine flag the site as inactive.
Affects: All 10 platforms — freshness and discoverability are universal.
How AI engines decide who to cite
Content Originalitycommodity
Publish Dr. Kenna's own founder story and 2–3 first-hand implant / sedation case walkthroughs — the exact non-commodity signal AI engines reward.
Schema Markupgood
Adds machine-readability + rich-result eligibility — layer FAQPage, Person, and Service schema on top of the existing Dentist stack.
Entity Claritymoderate
NAP + Dentist schema are strong — add a Person node for Dr. Kenna and cross-link a Google Business Profile URL via sameAs to close the entity loop.
Answer-Ready Contentnone
Add a homepage FAQ block with 6–10 question-style H2s ('How much do dental implants cost?', 'Is IV sedation safe?') and one-paragraph direct answers.
E-E-A-T Signalsweak
Publish Dr. Kenna's full bio (education, FAGD credential, years in practice, memberships) with Person schema, and surface named patient reviews on the homepage.
Agent Readinessmoderate
Add ARIA landmarks + finish alt-text coverage; browser agents read the accessibility tree, not just visible text.
Topical Authorityweak
Build 3-5 pillar posts per service (implants, sedation, extractions, cosmetic) — depth over breadth signals AI engines that the site is a topical authority.
Freshnessstale
Last content-modified date is April 2018 — republish service pages with new dates, and add a 'last reviewed' line per page.
Local Signalsstrong
Reinforce by adding city + neighborhood to the title tag and H1, and cross-link to a claimed Google Business Profile.
Citation Formatnone
Structure answers as one-sentence lead + supporting sentence blocks so LLMs can quote verbatim — bullets and long paragraphs both hurt citation.
AEO and zero-click visibility
Can this brand become the answer before the click?
Downtown Dental has the entity foundation (Dentist schema, real NAP, credentialed dentist) to become a zero-click source of truth for downtown Greenville sedation and implant queries — but with no FAQ block, no question-style H2/H3, no published pricing, and no named-author markup, AI engines have nothing to quote as a direct answer. The practice can appear in a list of options, but rarely as the definitive answer.
34
/100 AEO
Zero-click visibility
weak
Source-of-truth readiness
developing
Decision influence
weak
Reporting shift: Track AI citation share-of-voice for sedation + implant queries in downtown Greenville (already 2/3 in live Claude testing), FAQ-driven zero-click answers, and Person-schema-enabled 'dentist name' branded queries — not just Google rankings and click-through rate.
Does Downtown Dental offer IV sedation for anxious patients?
partialA one-line FAQ answer lets AI engines quote 'Yes — Downtown Dental in Greenville SC offers IV sedation…' before any click.
How much do dental implants cost in Greenville, SC?
missingA published price range ('$X per tooth for a standard implant, $Y for full-arch') is the single most-cited piece of content in AI dental answers.
Is Downtown Dental accepting new patients?
partial'Now Welcoming New Patients' is already an H2 — reinforce with an FAQ block so AI engines pull the exact confirmation.
Where is Downtown Dental located in Greenville?
answeredNAP inside Dentist schema already answers this — Google/Bing/Alexa+ can surface hours + address directly.
Who is the dentist at Downtown Dental?
missingA Person-schema bio for Dr. Kenna would let AI engines answer 'Downtown Dental is led by Dr. Trey Kenna, DMD, FAGD…' for name-based searches.
Questions your site should answer — and doesn't yet
?How much do dental implants cost in Greenville, SC?
?What sedation options does Downtown Dental offer (nitrous vs. oral vs. IV)?
?Is IV sedation safe for anxious patients?
?What insurance does Downtown Dental accept?
?How long does a dental implant procedure take?
?What are Downtown Dental's hours and parking situation in downtown Greenville?
?Who is Dr. Trey Kenna and what are his credentials?
?What is the difference between an implant and a bridge?
Zero-click action plan
1
Add a homepage FAQ block with FAQPage JSON-LD schema
Direct one-paragraph answers to the top 8 buyer questions (cost, sedation, insurance, new-patient process) — the single biggest zero-click lever.
critical4 hours
2
Publish a Dental Implants price range page (Greenville SC)
Cost is the #1 unanswered question in the audience-question set; published price ranges get quoted verbatim by ChatGPT, Perplexity, and Google AI Overviews.
high4 hours
3
Add TL;DR summary blocks (1-sentence direct answer) at the top of every service page
Front-load a citation-ready one-liner so LLMs can quote it verbatim — bullets and long paragraphs both hurt AI quotability.
high1 hour
4
Publish Dr. Trey Kenna's bio with Person schema + sameAs credential links
A named, credentialed dentist is the E-E-A-T signal Google AI Overviews and Gemini require for zero-click medical / dental answers.
high4 hours
We can make you visible to all 10 platforms.
Fixing the sitemap, viewport, title, meta description, and alt text (all inside 1 hour of work total) restores mobile-first indexing and URL discovery — expect a 15–25% lift in local branded queries and a first-time appearance in ChatGPT for 'sedation dentist Greenville SC' branded searches.
GEO action plan — get cited by AI
1
Regenerate sitemap.xml so it lists every service, About, and Doctors page
Empty sitemap.xml (0 URLs) is starving every AI and search crawler of URL discovery beyond the homepage.
critical1 hour→ All 10 — every crawler uses sitemap for URL discovery
2
Add mobile viewport meta tag
Add <meta name='viewport' content='width=device-width, initial-scale=1'> to fix mobile rendering and Google mobile-first indexing.
critical15 min→ All 10 — mobile-first indexing is universal
3
Expand the homepage to 700–900 words covering implants, sedation, and family dentistry
Thin ~143-word homepage gives AI engines nothing to summarize; add specific data (implant lifetime, sedation methods, first-visit walkthrough).
critical4 hours→ All 10 — content depth is universal
4
Publish Dr. Trey Kenna DMD, FAGD founder bio with Person schema
Full bio (education, FAGD credential, years in practice, community affiliations) + Person schema + sameAs to LinkedIn or credential-body page.
high4 hours→ All 10 — E-E-A-T is universal, extra weight on Google AI Overviews + Gemini
5
Add a homepage FAQ block with 6–10 question-style H2s and FAQPage schema
Direct one-paragraph answers to 'How much do dental implants cost?', 'Is IV sedation safe?', 'Do you accept my insurance?' — answer-ready content AI engines can quote.
high4 hours→ ChatGPT, Claude, Perplexity, Google AI Overviews, Gemini, Bing Copilot, Amazon Alexa+
6
Rewrite title and meta description with primary keywords
Title: 'Downtown Dental — Sedation & Implant Dentist in Greenville, SC'. Meta: ~155 chars leading with the service + city + Dr. Kenna's credentials.
high15 min→ All 10 — title/meta feed every crawler
7
Fix Core Web Vitals — compress the mainstreet.jpg hero and defer non-critical CSS
Current mobile LCP is 8.1s; target under 2.5s by compressing/serving WebP for the hero and deferring non-critical CSS.
high4 hours→ Google AI Overviews, Gemini (Google's page-experience signal), plus universal UX
8
Publish a Sedation Dentistry pillar page targeting 'sedation dentist Greenville SC'
1500+ words covering nitrous / oral / IV sedation, safety, cost, and Dr. Kenna's sedation training — beats commodity competitor pages.
high8 hours→ All 10 — topical authority is universal
4 more actions in the full plan.
Estimated traffic impact: Fixing the sitemap + viewport + expanding the homepage to 700+ words with an FAQ block and Person schema for Dr. Kenna could conservatively unlock a 40–70% lift in organic sessions within 90 days for local branded and service+city queries, plus a first-time appearance in Google AI Overviews for sedation-dentist searches.
SEO — traditional search health
71/100. Downtown Dental has healthy technical foundations (Dentist + Organization schema, real NAP in downtown Greenville, canonical set, semantic HTML) that keep it eligible for local search, but a ~143-word homepage, a meta description bloated to 330 characters, an 8.1-second mobile LCP, and content last updated in 2018 all cap competitive ranking. Fixing the empty sitemap.xml, adding a viewport meta tag, tightening the meta description, and publishing fresh service-page and founder content would deliver meaningful lift.
C+
On-page
D+
Content
D+
Technical
B-
Local SEO
D+
E-E-A-T
C-
GEO
On-pageC+
Title 'Welcome to Downtown Dental, LLC! - Downtown Dental' is 50 characters but leads with generic 'Welcome to' instead of a searched keyword; H1 is strong ('Comprehensive Family, Implant and Sedation Dentistry') but only 2 H2s and the meta description runs 330 characters — over 2x Google's 155-char cutoff.
Fix: Rewrite the title as 'Downtown Dental — Sedation & Implant Dentist in Greenville, SC' and trim the meta description to ~155 characters leading with the service + city.
ContentD+
Homepage carries just ~143 words and /about-us/ ~151 words — both well under the 300-word floor Google treats as substantial, and neither carries an FAQ, testimonials, or answer-ready subheadings.
Fix: Expand the homepage to 700–900 words covering implants, sedation, and family dentistry, and add a dedicated FAQ section with question-style H2s.
TechnicalD+
Mobile viewport meta tag is MISSING, sitemap.xml resolves as an index with 0 child sitemaps and 0 URLs (so crawlers get zero URL-discovery help), and Google PSI reports an 8.1-second LCP with a 59/100 performance score.
Fix: Add <meta name='viewport' content='width=device-width, initial-scale=1'>, regenerate sitemap.xml so it lists every service and page, and compress the mainstreet.jpg hero + defer non-critical CSS to fix LCP.
Local SEOB-
Dentist schema (a LocalBusiness subtype) with full NAP is present, and /about-us/ renders '794 East Washington Street, Greenville, SC 29601' plus phone and hours — but neither the title nor the H1 include 'Greenville' or the neighborhood.
Fix: Add 'Greenville, SC' to the title tag and H1, add a homepage address block, and make sure the Google Business Profile is claimed with matching NAP.
E-E-A-TD+
Meta description references 'Trey Kenna DMD, FAGD' as the dentist, but the crawl found NO named author markup, NO named people on /about-us/, no dedicated bio page structure, no visible reviews with names, and no external press or credentials.
Fix: Publish a full Dr. Kenna bio (education, FAGD credential, years in practice, community ties) with Person schema, and add named patient testimonials to the homepage.
GEOC-
Positives — Dentist, Organization, and BreadcrumbList schema, real NAP, semantic HTML landmarks, all AI bots allowed by default; negatives — thin commodity intro, zero question-style H2/H3, no named author or credentials markup, last content-modified date 2018 (7+ years stale).
Fix: Add an FAQ block answering the top 8 sedation and implant buyer questions, publish a founder Q&A written in Dr. Kenna's voice, and re-date service pages after each refresh.
6 critical issues
FIX 1sitemap.xml resolves as a sitemap index with 0 child sitemaps and 0 URLs — Google, Bing, and every AI crawler get zero URL-discovery help beyond the homepage.
FIX 2Mobile viewport meta tag is completely missing — mobile browsers render the desktop layout scaled down, hurting UX and mobile-first indexing on the phones patients actually use.
FIX 3Homepage carries only ~143 words and About Us only ~151 words — thin content that gives AI engines little to summarize or cite beyond a one-line business intro.
FIX 4Meta description is 330 characters (2× the 155-char SERP cutoff), so Google truncates the snippet mid-sentence and the call-to-action never reaches the user.
FIX 5Content freshness signals are stale — homepage 'modified' date is April 2018, over 7 years old, which weakens both Google trust scoring and AI freshness heuristics.
FIX 6No named-author or Person schema anywhere despite Dr. Trey Kenna DMD, FAGD being the practicing dentist — the site's biggest E-E-A-T asset is invisible to crawlers.
Warnings & strengths ↓
WARNOnly 2 H2s on the homepage and zero question-style headings — no answer-ready structure for AI engines or Google featured snippets.
WARNTitle leads with 'Welcome to Downtown Dental, LLC!' instead of the primary search terms (sedation dentist, dental implants, Greenville SC).
WARNNeither title nor H1 mentions 'Greenville' or 'SC' — local intent is signaled only inside body copy and structured data.
WARNGoogle PSI mobile Lighthouse score is 59/100 with an 8.1-second LCP — the mainstreet.jpg hero and heavy CSS delay first paint on a phone.
WARN12 images on the homepage but 1 is missing alt text — quick to fix but AI image parsers and screen readers rely on it.
WARNrobots.txt does not explicitly name any AI bot (GPTBot, ClaudeBot, PerplexityBot, Applebot); they are allowed by default but a positive Allow line removes ambiguity.
GOODRich schema stack — Dentist, Organization, BreadcrumbList, WebPage, and WebSite JSON-LD blocks are present and parse cleanly.
GOODFull NAP is exposed in structured data and on /about-us/: 794 East Washington Street, Greenville, SC 29601, plus phone and hours.
GOODSemantic HTML landmarks (nav / article / header / footer) are used correctly, giving browser agents and screen readers a clean accessibility tree.
GOODrobots.txt does not block any AI crawler — GPTBot, ClaudeBot, PerplexityBot, Applebot, Google-Extended, and Bingbot are all allowed by default.
Keywords you should own
Content you should create
Dr. Trey Kenna DMD, FAGD founder bio + Person schema
E-E-A-T is the weakest link — the credentialed dentist is only named in the meta description, never in structured content.
landing-pagehigh priorityinformational intent
Sedation Dentistry FAQ (nitrous vs. oral vs. IV — which is right for me?)
Answer-ready content AI engines can cite directly for sedation questions where only 2 of 3 competitors currently rank.
faqhigh priorityinformational intent
Dental Implants Cost Guide — Greenville SC
Cost is the #1 buyer question but no page addresses it — this is what Affordable Dentures and Heritage Family Dentistry win on.
landing-pagehigh prioritycommercial intent
How IV Sedation Works (patient's-perspective walkthrough)
First-hand narrative content — the exact non-commodity signal Google, Perplexity, and ChatGPT reward.
case-studymedium priorityinformational intent
New Patient Guide — Insurance, First Visit, Downtown Greenville Parking
Practical local content competitors don't publish; also owns 'downtown Greenville dentist' search intent.
landing-pagemedium prioritylocal intent
One thing you can fix today
Rewrite the homepage to 700+ words that lead with 'sedation & implant dentistry in downtown Greenville SC,' add a viewport meta tag, regenerate sitemap.xml so it lists every service page, and publish Dr. Kenna's bio with Person schema — those four changes unblock both AI citation and local search in one sprint.
Free AI visibility preview
See your own teaser score
Free preview · then $500 for the full audit + 30-min strategy call. See your AI visibility teaser across 10 platforms — ChatGPT, Claude, Perplexity, Google AI, and more.
No signup required